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K-beauty · Korean skincare

Build your
routine.

A curated edit from COSRX, Beauty of Joseon and Round Lab — gentle, evidence-backed formulas for every step from cleanse to SPF.

The brands

Meet the houses behind the edit

COSRX

Minimal, science-led formulas. Skin-barrier first.

Founded in Seoul in 2013, COSRX strips skincare back to clinically proven actives — snail mucin, centella, low-pH cleansers and BHA. Cult favourites built for sensitive, acne-prone and barrier-compromised skin.

Hero ingredients: snail mucin · centella · BHA

Beauty of Joseon

Hanbang heritage — ginseng, rice, propolis.

Modern formulations rooted in traditional Korean (hanbang) medicine. Gentle, glow-giving products built around ginseng, rice extract and propolis — including the cult Relief Sun SPF loved worldwide.

Hero ingredients: ginseng · rice · propolis

Round Lab

Clean ingredients, sourced from Korea's seas and birch forests.

A clean, minimalist brand built around single-source Korean ingredients — Dokdo deep-sea water, birch sap from Mount Jiri and mugwort from Ganghwa. Calming, hydrating routines for reactive skin.

Hero ingredients: deep-sea water · birch sap · mugwort